![]() ![]() Internal communication with team members is essential to attracting and retaining a talented staff and monitoring business performance. ![]() Use the same words and messages to communicate externally about your business. Image is extremely important in external corporate communications! Your logo should represent who you are.A couple of things to remember about external communication: This type of communication includes brochures, advertising, contact letters/direct mail, telephone calls, business cards, Web sites, and anything else that makes the public aware of what you do. External communication reaches out to the customer to make him or her aware of your product or service and provide a reason to buy.Two types of communication, external and internal, have different objectives: Internal communication between employees, teams, partners, and leaders is essential to making the business run smoothly and efficiently. Strong external communication helps build your brand and sell your product or service by making customers aware of your company and what it has to offer. Communication is key to any business success. ![]()
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